The Old Spice Social Media Campaign Stats
I am so glad I [accidentally] decided to write about the Old Spice videos last Friday , prior to the social media campaign launch. The Old Spice simple and clever social media campaign has been running for the past 48 hours, allowing fans, influencers, and random people get their own personalized Old Spice video response by Tweeting, through Facebook, or Youtube commects … amazing! Full review by Mashable is pretty good.
Inevitably and as expected, the videos got views, but following rapidly increased across all channels.
read more