Global Brands vs Global Celebrities: Who’s the Smarter Marketer?
SapientNitro’s 2012 Cannes Lions presentation on Global Brands vs Global Celebrities, by my good friend Freddie Laker, who moderated a debate beween Daz McColl and Omar Epps.
** [Global Brands vs Global Celebs: Who's the Smarter Marketer?](http://www.slideshare.net/TMTYL/global-brands-vs-global-celebs-whos-the-smarter-marketer "Global Brands vs Global Celebs: Who") ** from **[Freddie Laker](http://www.slideshare.net/TMTYL)**